158751 external_news 1349257085 1475893560 When a game like Minecraft makes a big splash in the market, "everyone goes, 'What made Minecraft so successful? We need to copy that and make another Minecraft,' but maybe what made it so successful is the fact it evolved rather than being engineered," said Ian Bogost, professor in the School of Literature, Media, and Communication, on how companies tend to exactly duplicate successful games without forethought on why, specifically, they resonated with gamers. Source: ZAM, October 2, 2012

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