{"63697":{"#nid":"63697","#data":{"type":"event","title":"School of Industrial Design Lecture: John Gero","body":[{"value":"\u003Cp\u003EThe School of Industrial Design is proud to co-host the speaker John S. Gero, Krasnow Institute for Advanced Study, George Mason University, who will present \u0022TOWARDS A NEW UNDERSTANDING OF DESIGN, CREATIVITY AND  INNOVATION \u2013 DIRECTIONS FOR RESEARCH\u0022. \u003Cbr \/\u003E\u003Cbr \/\u003EDesigners are one of  the profound change agents of the physical, virtual and social worlds. It is surprising how little is known about designing. Recent concepts from cognitive science, computational social science and neuroscience offer the opportunity to develop a new\u003Cbr \/\u003Eunderstanding of designing.  Situated cognition provides the impetus for novel models of designing  and creativity. Designing and creativity appear to be situated acts where designers, whether working alone or not, construct their view of  the world within they are designing. This\u003C\/p\u003E\u003Cp\u003Eworldview changes as they design and at the same time affects them. Initial cognitive and  computational studies based on these concepts will be presented. Computational social science uses agent-based models, founded on developments in computer science. Designing, creativity and innovation  can be modeled using social, situated, cognitive agents to produce phenomenological results that emerge from the interactions of the \nparticipants. Cognitive neuroscience is now at the stage where individual designers can be studied while they design. This provides a physiological foundation for designing and creativity. This talk \npresents an introduction to the basic ideas, preliminary cognitive and computational studies and directions for research.\u003Cbr \/\u003E\n\u003Cbr \/\u003EJohn Gero is Research Professor in the Krasnow Institute for Advanced Study and holds professorial appointments in the Departments of Computer Science and Computational Social Science at George Mason University. Prior to that he was Professor of Design Science and co-Director of the Key Centre of Design Computing and Cognition, University of Sydney, a Centre he established. He has been a visiting professor of architecture, civil engineering, cognitive science, computer science, design and computation and mechanical engineering in the USA, UK, France and Switzerland. He is the editor\/author of 50 books and over 600 refereed research papers. His current research focuses on: computational models of design understanding; studying design creativity both computationally and cognitively; cognitive effects of design education, design discipline and the use of design tools; and innovation as phenomenological behavior. He is developing a research program in the cognitive \nneuroscience of designing.\u003C\/p\u003E","summary":null,"format":"limited_html"}],"field_subtitle":"","field_summary":[{"value":"\u003Cp\u003EThe School of Industrial Design is proud to co-host the speaker John S Gero, Krasnow Institute for Advanced Study, George Mason University, who will present \u0022Towards A New Understanding Of Design, Creativity And Innovation \u2013 Directions For Research\u0022. \u003C\/p\u003E","format":"limited_html"}],"field_summary_sentence":[{"value":"Towards A New Understanding Of Design, Creativity And Innovation \u2013 Directions For Research"}],"uid":"27207","created_gmt":"2011-01-18 21:06:35","changed_gmt":"2016-10-08 01:53:52","author":"Claudia Rebola","boilerplate_text":"","field_publication":"","field_article_url":"","field_event_time":{"event_time_start":"2011-01-21T08:00:00-05:00","event_time_end":"2011-01-21T09:30:00-05:00","event_time_end_last":"2011-01-21T09:30:00-05:00","gmt_time_start":"2011-01-21 13:00:00","gmt_time_end":"2011-01-21 14:30:00","gmt_time_end_last":"2011-01-21 14:30:00","rrule":null,"timezone":"America\/New_York"},"extras":[],"groups":[{"id":"1221","name":"College of Design"},{"id":"1225","name":"School of Industrial Design"}],"categories":[],"keywords":[{"id":"2014","name":"Cognition"},{"id":"823","name":"design"}],"core_research_areas":[],"news_room_topics":[],"event_categories":[{"id":"1795","name":"Seminar\/Lecture\/Colloquium"}],"invited_audience":[],"affiliations":[],"classification":[],"areas_of_expertise":[],"news_and_recent_appearances":[],"phone":[],"contact":[{"value":"\u003Cp\u003EDr. Claudia R\u00e9bola, School of Industrial Design\u003C\/p\u003E\u003Cp\u003E\u003Ca href=\u0022mailto:crw@gatech.edu\u0022\u003Ecrw@gatech.edu\u003C\/a\u003E\u003C\/p\u003E","format":"limited_html"}],"email":[],"slides":[],"orientation":[],"userdata":""}}}