"Participants will discover Disney success stories and learn about management philosophies and behind-the-scenes operations that have made the Walt Disney World Resort a benchmark for businesses around the world," said George Aguel, senior vice president for Walt Disney Parks and Resort. "We showcase philosophies and strategies that have made the Walt Disney World Resort a success - ideas that are easily adaptable to other organizations."

"We think this insider's look at the world famous Disney model will be fascinating and are proud to bring this exciting program to Atlanta," says Bill Wepfer, vice provost of Distance Learning and Professional Education at Georgia Tech.

The Atlanta Disney Keys program has four 90-minute sessions:
- Leadership, Disney Style : Participants discover how effective leadership has been the catalyst at Disney to drive employee/customer satisfaction and bottom-line results, from the company's inception to today.
- Management, Disney Style : Participants examine the importance of integrating an organization's corporate culture into selection, training, and care.
- Service, Disney Style : Participants explore world-renowned Disney principles for service
excellence.
- Loyalty, Disney Style : Participants learn key practices and principles in building and sustaining loyalty that have made Disney a trusted and revered brand around the world for more than 75 years.

Registration and tuition fees for the program are $475 per person, and include course materials, continental breakfast, breaks and parking. For registration information, call 404-385-7460 or visit http://www.disney.gatech.edu/.